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Today we announced the first in a collection of four releases planned for 2021 as part of King Gizzard's official bootlegger campaign. For the first time, we decided to announce the releases in advance of the campaigns starting.

In what's been a hugely challenging year for humanity our focus for 2020 has been on steadily and calmly navigating the pandemic and adapting to a constantly changing landscape.

Blood Records Boxing Day special campaign added an (unfortunately and coincidentally-named) 'corona-effect' variant to the album campaign for Manchester's 'Pale Waves' sophomore album 'Who Am I?'. Limited to 500 copies the record sold out in less than four hours ahead of its February release date.

This week we launched a campaign in collaboration with Australia's Courtney Barnett. After a brief international solo tour at the start of the year, Courtney rounded off the year with the announcement of a livestream performance of “From Where I’m Standing: Live from the Royal Exhibition Building, Melbourne”.

Blood Records recent collaboration with The Mystery Jets on 'Home Protests' is a reminder of the power of music and protest at a time where those two things have never felt more relevant and more vital.